Marketing Automation and Web Personalization with Drupal

Ally
Marketing Coordinator
Aug
23
2017

Marketing Automation and Web Personalization with Drupal

From DrupalCamp Atlanta 2016, Lead Drupal Architect Jason Want presents on Marketing Automation and Web Personalization with Drupal. 

This session will cover:

  • An introduction into marketing automation.
  • An introduction into web personalization.
  • A checklist for implementing web personalization with Drupal.
  • An overview of the available Drupal 7 and Drupal 8 tools for creating web personalization and integrating marketing automation services.